at OnlineSales.ai
Full TimeAt OnlineSales.ai, we are building the world’s #1 Retail Media Technology and operate as a Vertical B2B SaaS player. Our platform hosts a comprehensive suite of Apps converging Advertising, Marketing and Demand Planning needs of 1000s of Merchants and Sales Channel Partners for Retailers and Brands respectively. We currently serve 50,000+ brands across 12 countries globally.
About the role
As a Growth marketer, you will be responsible for developing and executing digital marketing strategies to drive user acquisition, engagement, and retention for our Enterprise SaaS startup. You will work closely with the marketing and product teams to optimize our online presence and maximize growth opportunities. This role offers an exciting opportunity to be at the forefront of our marketing efforts and contribute to the success of our startup.
Key Responsibilities:
Strategize and execute demand generation plans tailored to enterprise tech, emphasizing lead acquisition and conversion.
Conduct thorough market research and competitive analysis to pinpoint growth opportunities and industry trends.
Develop and deploy comprehensive marketing campaigns across various channels, ensuring integration and synergy.
Harness marketing automation tools and CRM systems to design and implement effective lead nurturing workflows.
Collaborate closely with the content team to produce compelling assets like ebooks, webinars, and blog posts addressing industry pain points.
Implement rigorous A/B testing methodologies and conduct in-depth analysis of campaign performance metrics for continuous optimization.
Foster seamless collaboration with the sales team to facilitate smooth lead handoff and align strategies for enhanced conversion rates.
Oversee the maintenance and enhancement of the marketing database, ensuring data accuracy and compliance with regulations, while also staying vigilant about market trends and customer insights for proactive initiatives.
Qualifications:
Hold a Bachelor's degree in Marketing, Business, or a related field, coupled with a robust professional background.
Accumulate 5+ years of relevant hands-on experience in demand generation or similar roles within the enterprise tech or SaaS domain.
Demonstrate proficiency in orchestrating successful demand generation campaigns, ideally in the US & EU B2B markets.
Exhibit a strong command over marketing automation platforms (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce).
Possess a deep understanding of B2B inbound marketing principles and effective lead nurturing strategies.
Display a keen analytical acumen, adept at deriving insights from data to refine campaigns and strategies.
Communicate effectively, both in written and verbal forms, and thrive in a dynamic, fast-paced environment.
Showcase creativity, adaptability, and a problem-solving mindset, while also maintaining a solid grasp of digital marketing channels and analytics tools.
Startup-y. We believe Startup is a mindset. It’s about being scrappy, being nimble, solving tough problems with constraint resources and more. It’s about working hard and playing hard
Enterprise SaaS. Opportunity to work with a Enterprise Product SaaS firm with aspirations of growing 10x across the globe
AI led Retail Tech. We are working to digitize & democratize one of the most exciting and growing vertical - Retail Tech leveraging data, machine learning and automation (culmination of ad-tech, mar-tech and analytics for Retail vertical)
Meaningful work. This is not just a job. You can find a job anywhere. This is a place for the bold to get paid who make a real impact on business
No red tape. Say goodbye to pointless meetings or political hoops to jump through. We’re scrappy, believe in autonomy and empower our teams to do whatever it takes to do the unthinkable
Problem Solving. We ignite the best in you. We exist not only to deliver meaningful innovation but to ignite and inspire the creative problem solver in you
Quirky & fun. Enjoy new skills and hobbies like being a quiz master, playing board games, trying your hands on percussion, playing Djembe and spreading love within the org!
Competitive Comp & Benefits. We know the power of compounding and are stubborn about building long-term relationships. Our compensation design is not only competitive but also prudent.
