Responsibilities：

1. Drive deep user understanding: Conduct qualitative and quantitative research to uncover user needs, behaviors, and motivations. Build comprehensive user personas to guide product strategy and experience optimization.

2. Build insight mechanisms: Establish and continuously improve a user insight system—including user surveys, NPS, interviews, usability tests, and journey mapping—to embed user-centric thinking across the team.

3. Partner with product & design: Act as the “voice of the user” throughout the product lifecycle. Support product managers and designers in planning, design, and iteration to ensure alignment with real-world user needs.

4. Engage international users: Lead or participate in remote and in-person user research with English-speaking users worldwide. Produce clear, actionable research reports for global stakeholders.

5. Data analysis & insight generation: Synthesize behavioral data, survey results, and market intelligence to identify product opportunities, usability issues, and areas for strategic improvement.

6. Champion user-centered culture: Work cross-functionally with product, design, marketing, and operations teams to promote and embed a user-first mindset and methodology across the organization.

Requirements：

• Bachelor’s degree or higher in HCI, Psychology, Sociology, Market Research, Statistics, or a related field.

• 5+ years of experience in user research or customer insight, preferably with involvement in international product teams.

• Proficient in various research methods (e.g., in-depth interviews, usability testing, surveys, card sorting) and analytical tools (e.g., Excel, SPSS, SQL, Tableau).

• Strong structured thinking and synthesis skills—able to turn complex user data into clear insights and practical recommendations.

• Excellent verbal and written communication skills in both English and Chinese; capable of delivering bilingual outputs to global teams.

• Self-driven and curious, with strong judgment and collaboration skills across functions.

• Familiarity with the working and lifestyle habits of Western knowledge professionals and an understanding of behavior patterns across roles and industries.

• International work or living experience in Western or Southeast Asian markets is a strong plus.

• Experience with AI-powered products, productivity tools (B2B), or integrated hardware-software products is a plus.