adjoe is a leading mobile ad platform developing cutting-edge advertising and monetization solutions that take its app partners’ business to the next level. Part of the applike group ecosystem, adjoe is home to an advanced tech stack, powerful financial backing from Bertelsmann, and a highly motivated workforce to be reckoned with.
Meet Your Team: Playtime
Playtime is a time- and event-based ad unit that continuously rewards users with in-app currency – for the time they spend and events completed while playing mobile games. We connect advertisers to 200+ million Playtime users and serve 2bn requests per day at low latency. We ensure that all parties involved have a positive experience. Advertisers get more users for their apps. Monetizers earn revenue for users on their platforms. Users play fun games while simultaneously getting rewarded. Our data science team powers the engine that distributes our ads. They solve multiple tasks such as developing algorithms to provide the most relevant ads for users, predicting user interests and inclinations, and dynamically adjusting pricing based on these predictions.