Creativity, strategy, and leadership — if these words define your approach to marketing, you are in the right place. As a Creative Marketing Lead, you will have the freedom to make independent decisions, shape global strategy, and work in one of the most competitive and dynamic niches across US, UK, CA, and AU markets. No bureaucracy, no red tape – just pure creative power and result! About the product: It is a web communication platform connects users worldwide with a wide range of features. Launched in 2020, it has passed all MVP testing stages and attracts a growing number of long-term users. The platform enables 24/7 communication and content sharing without compromising performance or user experience. With a focus on high-load handling, excellent UX/UI, and a unique monetization strategy, we offer a top-tier product in the market. Our global goal is to become a top 5 international social networking service, with plans to expand into Latin American and Asian markets.
In this role, you will
Develop a creative marketing strategy for each traffic channel (Google, Bing, Meta)
Manage a creative team by setting tasks for designers and copywriters to craft compelling visual and textual content for various platforms
Participate in the creation of advertising campaigns and development of A/B tests
Analyze creative performance through key metrics such as CPM, CTR, CPC, and CAC
Constantly seek new solutions to enhance efficiency, including optimizing design, messaging, CTAs, and targeting
Work closely with the user acquisition team and other departments (analytics, product team, B2B) to align strategies and insights
Research and leverage insights to plan future creative concepts
Stay up to date with trends, competitor activities, and new advertising formats across social media, search engines, and niche platforms
It’s all about you
In-depth knowledge of paid channels: Google Ads, Bing Ads, Meta Ads, DV360
Strong understanding of design principles, composition, and color psychology to drive user engagement
Basic proficiency in graphic editors (Adobe Photoshop, Illustrator, Figma) and video editors (Adobe Premiere, After Effects)
Ability to craft compelling headlines, descriptions, and CTAs that resonate with target audiences
Familiarity with advertising formats and platform-specific requirements
Expertise in defining hypotheses, running A/B tests, and interpreting results effectively
Proficiency in analytical and data visualization tools (GA4, Looker Studio, Power BI, Tableau)
Strong ability to manage backlog, prioritize tasks, and coordinate creative production workflows
B2 English level (verbal and written)
Would be a plus
Previous experience in the social networking niche
What we offer
Care and support:
20 paid vacation days, 15 sick days, and 6 additional days off for family events
100% medical insurance coverage
Sports and equipment reimbursement
Team building events, corporate gifts, and stylish merch
Financial and legal support
Position retention and support for those who join the Armed Forces of Ukraine
Participation in social initiatives supporting Ukraine
Comfortable working environment:
Work from our Kyiv hub or remotely with a flexible schedule
Workspace rental reimbursement in other cities and abroad
Modern equipment or depreciation of your own tools
Investment in your future:
Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
70% of our heads and leads have grown into their roles here – so can you!
Performance-oriented reviews and Individual Development Plans (IDPs)
Reimbursement for professional courses and English classes
Corporate library, book club, and knowledge-sharing events
