mParticle by Rokt is widely recognized as one of the leading customer data platforms, serving hundreds of global brands and helping them turn data to insights and insights to action. Built on top of end-to-end streaming architecture, we are committed to empowering businesses to deliver personalized and engaging experiences to their customers across all screens and devices. We believe that the opportunity to help teams activate insights from their customer data to deliver more relevant and adaptive experiences is more important than ever. In January 2025 mParticle merged with Rokt and became mParticle by Rokt. Together, our AI and ML-powered Rokt Brain and ecommerce Rokt Network will power more than 6.5 billion transactions, connecting 400 million customers across the world’s leading companies.

We are Rokt, a hyper-growth ecommerce leader. We enable companies to increase value by unlocking real-time relevancy in the moment that matters most, when customers are buying. Together, our AI and ML-powered Rokt Brain and ecommerce Rokt Network will power more than 6.5 billion transactions connecting 400 million customers across the world’s leading companies. In January 2025, Rokt’s valuation increased to $3.5 billion USD, allowing us to expand rapidly across 15 countries. 

At Rokt, we practice transparency in career paths and compensation. At Rokt, we believe in transparency, which is why we have a well-defined career ladder with transparent compensation and clear career paths based on competency and ability. Rokt’stars constantly strive to raise the bar, pushing the envelope of what is possible.

We are looking for a Senior Product Manager M/L & AI

Target total compensation ranges from $325,000 - $375,000, including a fixed annual salary of $225,000 - $250,000, an employee equity plan grant, and world-class benefits. 

Equity grants are issued in good faith and are subject to company policies, board approval, and individual eligibility.

ABOUT THE ROLE

As Senior Product Manager, you will define and lead the vision and strategy for CDP intelligent features, including  analytics, agentic and M/L features.  You will manage the full product lifecycle including product design, resource planning and GTM needs.  You will coordinate efforts with executives and other product leaders across the entire Rokt portfolio.  You will be empowered and expected to drive marketplace success for your customer solutions.  

RESPONSIBILITIES

• Product Strategy: Create and maintain a strategic roadmap for your product areas. Ensure alignment with the broader corporate strategy and effectively communicate plans to internal and external stakeholders.
• Plan and Prioritize Resources: Collaborate with product and engineering leadership to allocate and prioritize resources needed to execute on your product roadmap and the organization’s broader objectives.
• Drive Product Launch and Adoption: Lead the successful launch and manage-in-market products. Partner with go-to-market teams to generate demand, increase adoption, and improve customer engagement.
• Lead Cross-functional Collaboration: Act as a central source of product and market knowledge. Drive alignment and collaboration among product, sales, marketing, and customer success teams to achieve strategic goals.
• Translate User Needs into Product Requirements: Conduct user discovery to understand complex business use cases and convert them into detailed engineering specifications. Clearly define UI/UX needs, feature prioritization, and success metrics.
• Raise the Bar: Act as a leader within the organization by mentoring team members, sharing expertise, and participating in player-coach and teaching activities to continuously elevate team performance.

Requirements

About You

• Product Leader: 5-10+ years of B2B product management or related experience at software technology companies, with 2+ years focused on a B2B analytics product.
• Industry Experience: 5+ years in adtech or martech technical product management.
• Technical Understanding: Proven ability to comprehend and articulate complex data infrastructure concepts and strategic insights into market needs and customer pain points.  Previous software engineering or STEM degree highly preferred.
• Customer Experience: Experience communicating and positioning value with large B2B customers.
• GTM Mindset: Experience launching and growing adoption of products by driving GTM initiatives.
• Exceptional Communication: Outstanding storytelling, writing, and presentation skills, capable of engaging both technical and business audiences.
• Collaborative Spirit: Demonstrated ability to work cross-functionally, fostering collaboration and driving strategic alignment across diverse teams.
• Program Management: Excellence in managing multiple projects and programs simultaneously, showcasing strong organizational skills, the ability to prioritize effectively, and maintain high-quality standards under tight deadlines.

Benefits

About Rokt’stars:

As a mission-driven, hyper-growth community of curious explorers, our ambition is to unlock real-time relevancy in ecommerce and beyond. Our bias for action means we are not afraid to quickly venture into uncharted territories, take risks, or challenge the status quo; in doing so we either win or learn. We work together as one aligned team, never letting egos get in the way of brilliant ideas. We value diversity, transparency, and smart humble people who enjoy building a disruptive business together. We pride ourselves on being a force for good as we make the world better. 

About The Benefits:

We leverage best-in-class technology and market-leading innovation in AI and ML, with all of that being underlined by building and maintaining a fantastic and inclusive culture where people can be their authentic selves, and offering a great list of perks and benefits to go with it:

• All employees have access to our LevelUp! program, providing opportunities for coaching, courses, and training to support career growth and development.
• Become a shareholder. Every Rokt’star gets equity in the company
• Enjoy catered lunch every day and healthy snacks in the office. Plus join the gym on us! 
• Access generous retirement plans like a 4% dollar-for-dollar 401K matching plan and get fully funded premium health insurance!
• Dog-friendly office
• Extra leave (bonus annual leave, sabbatical leave etc.) 
• Work with the greatest talent in town
• See the world! We have offices in New York, Seattle, Sydney, Tokyo and London

We believe we’re better together. We love spending time together and are in the office most days (teams are in the office 4 days per week). We also get that you need to balance your life and your commitments so you have the flexibility to manage your own hours and can spend up to a week of every quarter working from anywhere.

We at Rokt choose to create a company that is as diverse and inclusive as the world we live in by attracting, growing & keeping the best talent. Equal employment opportunities are available to all applicants without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

If this sounds like a role you’d enjoy, apply here, and you’ll hear from our recruiting team