TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

TikTok Symphony is a suite of generative AI creative solutions designed to empower the world to create meaningful content at scale. We are seeking Product Managers to lead the development of image generation capabilities, focusing on optimizing ad delivery efficiency and unlocking brand potential through innovative image ads.

At TikTok, creativity is the soul of advertising. Our Ads Creative & Ecosystem team builds cutting-edge tech solutions for creative production, interpretation, and optimization. Our mission is to empower and inspire advertisers, creators, and third-party partners to deliver engaging, impactful ad experiences to users around the world.

Responsibilities:
- Develop and execute the product strategy and roadmap for Image Ads, managing the entire product lifecycle from concept through post-launch optimization.
- Collaborate cross-functionally with engineering, design, product marketing, operations, and data science teams to deliver high-quality, impactful image ad products.
- Conduct market research with creator agencies and SaaS platforms to identify needs and opportunities for innovative image ad solutions.
- Define detailed product specifications and requirements, balancing customer needs and trade-offs to make data-driven decisions.
- Optimize ad delivery systems by leveraging GenAI and strategic adjustments to improve overall efficiency and achieve long-term revenue targets.
- Establish key success metrics and collaborate with data teams to continuously evaluate and improve product performance.