Company Description

Merkle, a dentsu company, powers the experience economy. For more than 35 years, the company has put people at the heart of its approach to digital business transformation. As the only integrated experience consultancy in the world with a heritage in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty. Merkle’s expertise has earned recognition as a “Leader” by top industry analyst firms, in categories such as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management. With more than 16,000 employees, Merkle operates in 30+ countries throughout the Americas, EMEA, and APAC. 

Job Description

As a Senior Manager, Data Science you will be challenged with analyzing relational databases and transactional information and respond to clients’ most pressing marketing concerns with analytical solutions like Machine Learning (logistic regression modeling, cluster analysis, decision trees, GBM, XGBoost, SVM etc), Business Analytics (profiling analysis, campaign analysis, customer lifecycle analysis etc) and ways to drive more personalized 1:1 marketing efforts leveraging information from a variety of sources (site, email, loyalty, etc.).

You will also lead multiple accounts and ensure their continuing success. This will involve being the contact for clients, understanding their challenges, coming up with analytical solutions to address these challenges and manage teams of analysts effectively to deliver results on time and with high quality. To succeed in this role, you will demonstrate client and team management skills, business understanding, and logical reasoning. You will report to a Senior Director, Analytics.

Qualifications

WE WELCOME REMOTE CANDIDATES RESIDING IN THE US.

• You will be ready to do hands-on work as well as manage your team’s work in performing advanced analytics tasks, including but not limited to Data Preparation, Machine Learning and Business Analytics using SQL, Python, PySpark
• You will apply Generative AI techniques using the latest LLM’s (GPT-4o, LlaMa, Copilot etc) at scale to generate data and imagery for use in ML models and analyses
• You will manage multiple clients and teams of up to 6 to 10 analysts
• You will determine quantitative methods for solving client issues
• You will consolidate and package up insights, analytic outputs, and action items into a, consumable package with actionable recommendations and strategies for marketers (MS Excel, PowerPoint, Word, etc.)
• You will consult with clients to understand their business challenges and translate them into executable analytics plans
• You will support development of efficient and accurate project management plans for project delivery
• You will have at least 7 years of analytics industry experience required
• You will have at least a Bachelor's degree in Mathematics, Statistics, Economics, Finance, or Engineering required
• You will have experience in SQL, R, Python, PySpark required
• You must have experience with Machine Learning algorithms like XgBoost, Gradient Boosting, Random Forest, Linear Regression, Deep Learning, Clustering
• You will have experience with applying LLM’s at scale a big plus
• You will have an understanding of digital data including the systems and processes used to generate and manipulate it by media type (web, ad, email, mobile, etc.)
• You will have experience in data visualization tools like Tableau

#LI-MS3

#LI-Remote

Additional Information

The anticipated salary range for this position is $94,000-$152,375. Salary is based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.

About dentsu
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in more than 110 markets, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

Dentsu, Innovating to Impact.

Find out more:
https://www.dentsu.com/
https://www.group.dentsu.com/en/

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.