We are seeking a skilled and motivated Salesforce Marketing Cloud Developer to join our team. The ideal candidate will be responsible for designing, developing, and implementing marketing automation solutions using Salesforce Marketing Cloud (SFMC). You will work closely with marketing, CRM, and IT teams to deliver personalized, data-driven campaigns that enhance customer engagement and drive business growth.
Key Responsibilities:
Design and develop solutions using Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio, Mobile Studio, etc.)
Create and manage dynamic email templates using HTML, CSS, AMPscript, and SQL
Build and optimize customer journeys and automation workflows
Integrate SFMC with Salesforce CRM and other third-party platforms via APIs and connectors
Manage data extensions, segmentation, and audience targeting strategies
Monitor campaign performance and provide actionable insights
Ensure compliance with data privacy regulations (e.g., GDPR, CAN-SPAM)
Collaborate with cross-functional teams to gather requirements and deliver solutions
Required Skills & Qualifications:
3+ years of hands-on experience with Salesforce Marketing Cloud
Proficiency in AMPscript, SQL, HTML, and CSS
Experience with Journey Builder, Automation Studio, and Email Studio
Strong understanding of data modeling and segmentation within SFMC
Familiarity with REST/SOAP APIs and integration techniques