Market Research Analyst
Pando is a global leader in supply chain technology, building the world's quickest time-to-value Fulfilment Cloud platform. Pando’s Fulfilment Cloud provides manufacturers, retailers, and 3PLs with a single pane of glass to streamline end-to-end purchase order fulfilment and customer order fulfilment to improve service levels, reduce carbon footprint, and bring down costs. As a partner of choice for Fortune 500 enterprises globally, with a presence across APAC, the Middle East, and the US, Pando is recognized as a Technology Pioneer by the World Economic Forum (WEF), covered in the 2023 Gartner market guide and as one of the fastest growing technology companies by Deloitte.
Role
You would be responsible to support a hyper personalized outbound outreach through a detailed account and persona research.
Responsibilities
• Contact Profiling – Identifying more and more relevant business buying decision-makers from the internet and collecting all the relevant info like Phone number, email ID, Title, Profile details, location, Company name, Interests, background etc.
• Company Profiling – Identifying more relevant prospective accounts with respective to Pando products and business and collecting all the required info like Industry, Sub Industry, Revenue, Financial Information, Subsidiaries, location, Region etc.
• Marketing Database Hygiene – Should be able to handle large volumes of unstructured and structured marketing database/information for maintaining data accuracy by conducting regular Data checks/cleansing and should also work on collecting and populating the accurate info for all
the missing fields using secondary research, data mining & profile techniques.
• CRM Tool Handling (HubSpot) – Handling of HubSpot CRM tool. Conducting quality checks for the data/information collected by the team members before uploading into HubSpot to ensure all the data is correctly mapped and accurate.
• Processing the large volume of data in MS excel, for conducting the TAM and contacts analysis, with VLOOKUP, fuzzy and pivot etc to bring the Marketing database insights.
Requirements
• Graduate with 2 - 4years of experience.
• In-depth understanding or experience working on HubSpot tool is a plus.
• Initiative-taker with strong organization skills - ability to meet deadlines, prioritize assignments,
and juggle multiple tasks simultaneously in a fast-paced, customer-focused environment.
• Comprehensive knowledge of computer software applications such as Microsoft Word, Excel, and
PowerPoint.
• Effective communication, coordination, and time management skills
