As the second Growth Marketer on the team, you will pioneer the marketing motion, shape our culture, and super charge our growth. You will drive awareness and generating inbound leads for the sales team by running experiments and testing new channels. You’ll double down on what is currently working (content) while experimenting with new growth levers.

Why You Should Join

• You want to own and shape our marketing motion.
• You love building from the ground up and having ownership.
• You are looking for a learning experience and have a growth mindset. 
• You are ready to build a marketing motion for a new product category.
• You are excited to start with a blank canvas for a company that already has strong PMF.

Why You Shouldn’t Join

• You are not ready for the occasional 60 hour work week right now. 
• You are not comfortable working without clear structure.
• You are not ready for a risky career opportunity. Even with our growth, we are still an early-stage startup. If you need something more predictable, this is not the right fit.
• You’re not excited about working with engineers. You won’t be able to succeed in this role unless you love our customers and want to truly help them in whatever way possible.

Responsibilities

Own our existing channels

• The majority of our deals come inbound through our content marketing, social media posts, and WoM.

Validate new hypotheses

• We have several hypotheses we’d like to validate. You would execute on these independently to prove or disprove new channels.

Experiment to find new channels

• There are many things we haven’t tried yet. You would experiment with new channels such as:
• Linkedin and Twitter
• Paid acquisition
• Webinars
• In-person events
• Influencers
• And more.

Your KPI would be to drive X% of sign ups month-over-month.

Qualifications

• Experience marketing to developers.
• 3-8 years of experience in a growth or acquisition marketing role.
• Excellent technical written communication skills.
• SEO experience.
• Proven track record of past successes.
• Metrics-driven & an experimental mindset.
• Bonus points:
• Previous experience at a Series A or Series B startup.

Other Benefits

• 100% covered, top-of-the-line health insurance, dental, and vision.
• Computer and workspace enhancements.
• Unlimited PTO.
• Quarterly company off-sites with the team and explore exciting destinations around the world.
• Opportunity to play a critical role in building the foundations of the company and GTM culture.