Our mission
Fitness & wellness is the biggest winner of the AI-revolution. AI efficiency is set to transform our professional and personal lives. Giving us the time every day to focus on our health. Every human will have a personalised longevity routine — and will live a healthy active life past 100 years. This longevity revolution is set to turn the fitness and wellness space into a $10 trillion industry in the next decade.
But today, running a fitness & wellness business is challenging. Business owners are finding it hard to win in their local markets. The marketing landscape has become complex and technical. Meanwhile the backend operations take up all the time of the business operators. Limiting them from attracting more member and delivering great member experiences.
Kenko is changing this. We are here to help the fitness business owners win.
We allow business owners to focus on their service with a human touch. While AI does the boring parts of running the business — like frontdesk, sales, and customer engagement tasks. We help them get more google reviews, convert more leads to members, and retain members for a long time.
We do this by bringing together marketing, operations, and customer experience on one single platform. And then automating with AI agents. Like Shopify made e-commerce easy, Kenko is making fitness & wellness business easy.
Our goal is to power 100,000 fitness & wellness businesses globally.

Basic Qualifications

• Chartered Accountant with 3-5 years of proven experience in a SaaS startup.
• Thorough knowledge of US GAAP and IFRS.
• Understanding of tax laws (US and India) and ability to analyze financial records.
• Proficiency in using accounting software like Zoho, QuickBooks, and G Suite.
• Attention to detail and organizational skills.
• Ability to identify issues and solutions in financial data.

Preferred Qualifications

• Experience in a B2B SaaS startup
• Experience in managing the books for an Indian company which is a wholly-owned subsidiary of a US company
• Working experience with Big 4 is preferred
• Experience in Transfer pricing and DTAA with the USA

Responsibilities:

• Prepare and review monthly, quarterly, and annual financial statements.
• Ensure accurate and timely filing of financial reports in compliance with SEC regulations and GAAP.
• Ensure compliance with internal controls, policies, and procedures.
• Coordinate and manage external audits and reviews, providing necessary documentation and responding to auditor inquiries.
• End-to-end management of Accounts Receivable and Accounts Payable.
• Analyze financial data and reports to identify trends, variances, and potential issues.
• Oversee payroll finance and ensure PF/ESI compliance.
• Assist in the preparation of financial forecasts and budgets.
• Publish and review periodic MIS and analytical reports for management insights and decision-making, highlighting exceptions and executing necessary corrections.
• Co-ordinate with CA & CPA to maintain books and compliances for US and India entities
• Work with lawyers on the ESOP policy

Required Soft Skills

• Strong ethics to handle sensitive financial information honestly.
• Communication and presentation abilities.
• Negotiation skills.
• Identify opportunities for process improvements in financial reporting and implement best practices.
• Interpersonal skills to collaborate with cross-functional teams.
• Problem-solving attitude.
• Commercial awareness and business acumen.

Our history and background
The wellness industry is on track to be the third largest in the world, but most businesses still rely on outdated models, unprepared for AI-driven transformation.
At Kenko, we equip wellness entrepreneurs with AI to build profitable, scalable businesses.
We’ve secured $3.2 million in venture capital from leaders from Meta, GitLab, and Freshworks — with more to come.