Purpose of the Role:

The AI Desktop Publishing (DTP) Specialist is responsible for creating, formatting, and enhancing documents and visual content using a combination of desktop publishing software and AI-powered tools. The role combines technical expertise in design, layout, and formatting with the ability to leverage AI technologies to optimize workflows, improve efficiency, and produce high-quality materials.

Key Responsibilities:

Content Creation and Layout Design:

• Create, edit, and format documents, presentations, brochures, and other print and digital materials.
• Design layouts that align with brand guidelines, ensuring consistency and visual appeal.
• Leverage AI tools to automate repetitive tasks, streamline design processes, and enhance output quality.

AI Integration and Optimization:

• Implement AI-driven solutions to improve desktop publishing workflows.
• Train team members on AI tools and techniques to maximize their usage.
• Experiment with AI tools to innovate and optimize design processes.

Quality Assurance:

• Proofread and review content for accuracy, visual consistency, and compliance with guidelines.
• Ensure high-quality output by maintaining a focus on detail and precision.
• Perform pre-flight checks on all projects to ensure files are print- and digital-ready.

Collaboration and Communication:

• Work closely with content creators, graphic designers, and marketing teams to understand project requirements.
• Communicate effectively with stakeholders to ensure deliverables meet expectations and deadlines.
• Collaborate with IT and software teams to ensure seamless integration of AI tools within existing systems.

Software and Tool Management:

• Maintain proficiency in DTP software such as Adobe InDesign, Illustrator, Photoshop, and other industry-standard tools.
• Stay up-to-date with the latest AI tools and software updates relevant to desktop publishing.

Key Competencies:

• Advanced proficiency in desktop publishing and design software.
• Strong understanding of AI technologies and their application in DTP workflows.
• Exceptional attention to detail and an eye for design and layout.
• Problem-solving skills with the ability to troubleshoot software and process-related issues.
• Strong organizational and time management skills.
• Ability to work independently and as part of a collaborative team.
• Excellent communication skills to convey ideas and receive feedback.

Education & Experience:

• Diploma or degree in Graphic Design, Multimedia Design, or a related field.
• 2-4 years of experience in desktop publishing or graphic design.
• Familiarity with AI-driven tools such as Canva AI, Adobe Sensei, ChatGPT for content creation, or similar technologies.
• Knowledge of print production and digital media processes.
• Experience working in fast-paced environments with tight deadlines.

Additional Skills (Advantageous):

• Experience in programming or scripting for automating workflows (e.g., Python, JavaScript).
• Understanding of UX/UI design principles.
• Familiarity with data visualization tools and techniques.